Know what expecting mothers say about your brand — before your competitors do.

Prenatal Signal turns processed WhatsApp group conversations into executive-ready metrics: share of voice, sentiment drivers, trending topics and complaint alerts across all 18 tracked infant formula products.

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Multi-brand messages

Comparison conversations are counted accurately for every brand mentioned in the same message.

Competitor trends

Track volume movement brand by brand across any date range, from today to a rolling quarter.

Complaint alerts

Spikes in negativity and product complaints surface immediately for CRM intervention.